

The Asian-International Trade and Investment Association (AAIT) has signed a Memorandum of Understanding (MOU) with the Office of Small and Medium Enterprise Promotion (OSMEP) to become a partner in the SME Privilege project. The primary objective is to provide exclusive privileges to Small and Medium Enterprises (SMEs) registered as government service recipients with OSMEP. This collaboration is considered a key mechanism to support and strengthen Thai SMEs across various comprehensive dimensions.

Dimensions of Support and Privileges from the Association
Under this SME Privilege project, the Association focuses on granting special privileges to entrepreneurs in three main dimensions: providing discounts on products and services, expanding marketing channels, and connecting to funding sources. Particularly regarding the expansion of marketing channels and business networks, Mr. Zhi Yi Wu, President of the Association, expressed his delight in offering a wide range of benefits to Thai SMEs.

The specific privileges offered by the Association, especially for SME groups looking to expand their business onto the international stage, include:
- Special discounts for registration fees or booth rentals at international trade fairs organized or co-organized by the Association.
- Opportunities to participate in Business Matching activities with partners from the People’s Republic of China.
- Participation in Study Tour activities in the People’s Republic of China, with introductions to local partner networks.
- Facilitation services for coordination and translation provided by the Association’s team.
- Opportunities to showcase products or brands through the Association’s online channels.
- Association membership to participate in activities and network with Thai and Chinese businesspeople.

Goals and Impact on Business Driving
Mr. Zhi Yi Wu further stated that this cooperation with OSMEP would be another significant step in concretely increasing marketing channels for Thai entrepreneurs and would play a part in driving the country’s economy. These provided benefits align with the needs of entrepreneurs to enhance their competitive capabilities and create business opportunities both domestically and internationally.
Currently, entrepreneurs can follow news, register for activities of interest, and access various privileges comprehensively through OSMEP’s SME Connext application, which improves service channels to be faster and more efficient.
The Asian-International Trade and Investment Association is committed to leveraging its potential and partner networks to support Thai SMEs, enabling them to grow sustainably in the current economic climate. This signing ceremony thus affirms the intention to be a key mechanism in strengthening Thai entrepreneurs for advancement on the international stage.




