On June 20, 2025, the Asian – International Trade and Investment Association visited Jingdezhen City in Jiangxi Province, People’s Republic of China. The delegation, led by Honorary President Mrs. Chamaiporn Juercharoen, Honorary Advisor Mr. Ekawut Juercharoen, and Honorary President Mr. Wu Zhiyi, participated in a seminar held at the Jingdezhen Ceramic Exhibition Center under the theme:
“Jingdezhen Brands Enter the Thai E-Commerce Market – Digital Strategies to Tap into ASEAN Opportunities”
The delegation was warmly received by Ms. Lü Jie, Deputy Director of the Jingdezhen Bureau of Commerce, along with Director Zhan. The event was attended by more than 80 local entrepreneurs.
Mr. Wu Zhiyi delivered a keynote presentation, offering strategic insights on market opportunities in Thailand, consumer behavior, product selection, brand positioning, e-commerce platform development, and the use of trade fairs in Thailand for structured market expansion.
Following the seminar, the delegation toured the city’s renowned ceramic exhibition area to learn more about the local ceramic industry. As a gesture of goodwill and cooperation, Ms. Lü Jie presented a fine ceramic gift to Mrs. Chamaiporn Juercharoen on behalf of the Jingdezhen government.
