Do I have to livestream? Do I need to be tech-savvy to sell online?
If you’re camera-shy or overwhelmed by online systems, this article is for you.
Introduction
Starting an online business in 2025 might seem intimidating at first.
Many people assume you need to go live, edit videos, run ads, or master complicated tools just to get started.
But the truth is—you don’t need to be a tech expert or livestream pro to begin.
Today’s platforms are built to help everyday people start small and scale up.
The key is to start where you’re comfortable and work at your own pace.
**How to Start an E-Commerce Business
Without Livestreaming or Tech Stress**
1. Choose platforms that don’t require video
Shopee / Lazada
If you want to tap into a large market without ever showing your face, Shopee and Lazada are excellent options.
They’re stable, trusted platforms that allow you to create product listings, manage orders, and interact via chat—no video needed.
Line OA / Facebook Page
If you prefer starting with people you already know—like friends, colleagues, or local customers—Line OA or Facebook Page is perfect.
These platforms let you engage customers directly through messaging without needing advanced setup.
It’s simple, personal, and scalable.
TikTok Shop (Partner Selling / Creator-Driven)
Want to sell on the fastest-growing platform without going live?
TikTok Shop lets you collaborate with creators to promote your products.
You can “pass the camera” to influencers who already know how to grab attention—while you focus on product and fulfillment.
2. Start with simple products that are easy to manage
Choose products that are:
- Small
- Non-fragile
- Easy to ship and store
This reduces your technical load—no complicated packing, storage, or delivery issues.
Not sure what product to start with?
Get inspired at TESE 2025
A place where you can see real products, talk to real manufacturers, and find what fits your business—without the need to livestream.
3. Learn step-by-step—you don’t have to master everything on day one
- Join beginner-friendly E-Commerce communities
- Watch free content on YouTube or TikTok Creator Center
- Attend workshops where experts help you build confidence at your pace
This is the event you’ve been waiting for!
Thailand E-Commerce Selection Expo 2025
September 25–27, 2025
Hall 5, IMPACT Muang Thong Thani
The only event that brings together the largest selection of quality manufacturers
Choose your products yourself, see real samples
No middlemen, no need to livestream
Learn through workshops designed for first-time sellers
Conclusion
If you’ve been wanting to start your online business
but felt held back by technology or fear of the camera—
know this: you can still begin.
All you need is the right approach
and a product that fits you—your lifestyle, your comfort, and your goals.
And if you’re ready to discover high-potential products,
we’ll see you at TESE 2025.
